The Watchcap Plus
Over 30,000 hats sold since 2004.Nº 106: The Watchcap Plus is the reimagined Watchcap. Twenty years in the making, this next-generation hat boasts our signature two layers of cashmere — four layers at the ears! Upgrades include a signature two-tone ribbing that creates extra insulation and noise cancellation. Structured, flexible, and stylish, the Watchcap Plus is supremely soft and performative.
100% Heirloom Cashmere
Heavy Weight (4 ply ribbed)
Made in USA
Nº 106: The Watchcap Plus is the reimagined Watchcap. Twenty years in the making, this next-generation hat boasts our signature two layers of cashmere — four layers at the ears! Upgrades include a signature two-tone ribbing that creates extra insulation and noise cancellation. Structured, flexible, and stylish, the Watchcap Plus is supremely soft and performative.
100% Heirloom Cashmere
Heavy Weight (4 ply ribbed)
Made in USA
Guaranteed Forever.
We promise you’ll love this hat. Forever. Or we’ll buy it back.
We promise to extend the life of your hat. Also forever. And ever.
The only hat that comes with roadside assistance.
